Shanghai EXPO 2010 – Revival of the Bicycle

case
CLIENT: ODENSE MUNICIPALITY
PROJECT: WORLD EXPO – SHANGHAI EXPO 2010
LOCATION: SHANGHAI, CHINA
Odense city’s contribution to EXPO 2010, Revival of the Bicycle, is Denmark’s first best practice case at the World Expo.

Kvorning designed the exhibition project and supervised the construction of a 500 m2 pavilion in which the typical Danish bicycle culture was presented with a slight twist of Hans Christian Andersen.

Odense’s project was exclusively nominated to be realized on location in China, facing competition from cities such as London and Milan. Kvorning behind exhibition, identity programme and graphic design.